Ilona Pongracz created Ethika in 2002 and offers to non-profit institutions her experience and services as a fundraising specialist. Ilona Pongracz drew on her experience from working in the sponsorship sector of a multinational corporation and then at the International Committee of the Red Cross (ICRC) in the promotion and private fundraising division .
She also teaches fundraising courses including at the University of Geneva and launched her own training sessions which take place twice a year.
Ilona Pongracz was co-director of the course "Cultural and social management" in SAWI (Swiss Center for Teaching of marketing, advertising and communication). She is also a member of the Swissfundraising association and organizes each year a two days fundraising seminar (for about 100 participants).